INSIGHTS


Learn what's new and get our take on the latest issues
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"How to Enter the US Market" - HPL's Blueprint for Success
Our expertise is in taking international companies to market, showing them how to break through, and holding their hand as they build both an identity and a brand, win US business, and raise capital.
The Connection Between Podcast Production and Synesthesia
While reflecting on the experience of having synesthesia and its influence on her work in podcast production, our Communications Specialist Sarah Linick outlines the benefits of incorporating podcast work into integrated communications efforts: "As I produce each podcast, an experience that ignites a colorful amalgamation of music, sound effects, words, and storylines in my head, I am able to leverage the way in which my brain works to create something that I hope will be enriching, dynamic, and vivid for others."
Sarah Linick
10/25/2022
Client Spotlight: PVH Leading the Way on Corporate Responsibility
At the heart of any ESG communications effort is a company’s ability to articulate its sustainability efforts in ways that foster transparency and drive accountability.
10/4/2022
A More Politicized World Adds Pressure on Brands to Speak Out: Are you Ready for What’s Next?
We live in a hyper-partisan, politicized world that increasingly looks like red brands versus blue brands, with executive leaders becoming more entangled in political and social issues that were once no-go territory for businesses.
9/29/2022
Hot Paper Lantern Named to PRNEWS’ 2023 Agency Elite Top 100 List
Hot Paper Lantern has been named to PRNEWS’ 2023 Agency Elite Top 100 list! This list recognizes the most innovative PR and communications firms in the industry.
9/21/2022
Board of Directors Take Note: ESG Non-Compliance Can Wreak Havoc on a Brand’s Reputation; 4 Crisis Communications Tips to Consider
A critical, yet underappreciated aspect of ESG initiatives that is often overlooked are the threats posed by non-compliance, as well as not communicating accurately and effectively with all stakeholders, including regulators. 
Ted Birkhahn and Matt Panichas
9/19/2022
What Does HBO’s House of the Dragon Teach Us about Executive Communications?
There are parallels between House of the Dragon and executive communications -- and more specifically, leadership succession communications. 
Matt Panichas
9/1/2022