UNITED BY A

SHARED PURPOSE.

What's in a name?

A HOT PAPER LANTERN IS A HABANERO PEPPER WITH A SCOVILLE SCORE OF 350,000 HEAT UNITS, PACKING HIGH HEAT AND A COMPLEX FLAVOR.

What do an integrated marketing agency and a pepper have in common? We're so glad you asked. Our team is constantly on the pulse of sizzling-hot news, trends, and innovative ideas. With creativity as vibrant as a lantern's glow, we're hungry to make your PR and marketing campaigns even zestier and more invigorating. We know how to turn up the heat.

That's why we've named ourselves after a pepper. Think of it as our way of adding a little extra spice to your business strategy.

CREATE IMPACT 

We partner with our clients to find, engage, and form deeper connections with employees, customers and the media.

HPL is an integrated marketing and communications agency that helps brands enhance their reputations, generate growth and communicate with clarity. Brands today are facing rapid change and unrelenting pressure to hire and retain the best talent, ward off fierce competition, and create a lasting impact on the most pressing social issues of our time. We partner with our clients during these pivotal junctures of change, helping them to craft stories that simplify the complex, shape perception, and inspire action among employees, customers, and other key stakeholders.

We are a collaborative team of strategists, storytellers, publicists, and performance marketers who develop campaigns based on a keen understanding of each audience’s needs. And, we’ve worked together for a long time.  We are built to move fast, deliver results, and create opportunities that enable our clients to grow and thrive.

Building trust. Making an impact. Forging long-term relationships. These are hallmarks of our agency and how we measure success with and for our clients.

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what we do

Your business is complex. We simplify it with an integrated approach that propels your brand forward.
STRATEGIC
COMMUNICATIONS
GROWTH
MARKETING
DESIGN +
DEVELOPMENT
ANALYTICS
SPECIALTY MARKETS
& ADVISORY

From strategic communications to brand development to growth marketing, HPL helps clients reach, engage and influence their most coveted audiences. We tailor our campaigns to address each audience's needs and support clients’ growth objectives.

CULTURE

Inspire change.
Create impact.

We take pride in what makes us unique. We believe the whole is greater than the sum of its parts, but those parts are what make us, well... us. We care. We put the needs of employees first because we know that's how we're able to do the best work for our clients. We’re committed to the pursuit of education because we never stop learning. And we never stop listening.

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Leadership

WE LOVE THE WORK THAT WE DO. AND, WE LOVE WORKING WITH EACH OTHER.

EXECUTIVE LEADERSHIP

Debbie Salerno

Chief Financial Officer

Ed Moed

Chief Executive Officer

Sara Whitman

Chief People Officer

SENIOR MANAGEMENT

Carol Dasaro

SVP, Program Management & Operations

Julianna Jacobson

SVP, Marketing Communications

Mike Adorno

SVP, Communications

CommTECH STACK

We are proud to partner with some of the most reputable industry-leading brands that help bring our vision to life.