Media matters.
HPL in the news
How to Unlock the Full Potential of LinkedIn For Clients
Are you using a fully-developed profile to push out detailed, well-written content? If not, you might be leaving SEO and ROI on the table.
Customer Experience Complexity Calls For a New Breed of Measurement
Traditional evaluation metrics do not provide the most accurate measurement of CX. Here's what does.
Hot Paper Lantern Named a Finalist for New Agency of the Year
SABRE recognizes our killer team for a transformative first year in business.
Shedding Light on Mental Health Awareness in the Workplace
Addressing mental illness is critical to ending the stigma. So let's talk about it.
Game Over: What Marketers Learned from GoT’s Final Season
VP of Social, Laura Bedrossian, now talks exclusively about Game of Thrones. Just don’t ask her about the ending. (Warning: contains spoilers)
“Handle” Your Brand With Care
We love a brand that goes over the top for moms on Mother’s Day. But while the @Padres stunt was thoughtful, it wasn't well thought out.
What Does Astronomy Have To Do With Client Service?
Pursuing astronomy in my free time has served as an ongoing reminder that inspiration and new ideas often come from unexpected places.
Why it’s Important to Have a Cohesive Mobile Customer Experience
The way customers are accessing content is continually changing and brands need to engage with users on their terms.
Writing Press Releases That Actually Get Read
Writing a press release that will actually get picked up is hard. Our VP of communications shares how to do it.
Instagram Could Be the Next Big Thing For Digital Commerce
Instagram has entered the payments space. Our VP of social strategy shares why this is a "logical evolution."
The Crisis Response Index
We sit down with Ted Birkhahn, President of Hot Paper Lantern, to discuss the recently published Crisis Response Index.
How Can a Company in Crisis Protect Its Stock Price?
Hot Paper Lantern's Crisis Response Index monetizes the value of speed and effective communication after a crisis.
