We launch our blueprint of practical strategies to guide brands through the evolving business reality.
What a time to be in the business of sports betting. But while the industry is booming, betting sites are still learning about their audiences.
Giving a business the ability to better target and enable sales through more personalized message and content delivery has evolved to a hot topic.
Hot Paper Lantern's VP of Social Strategy, Laura Bedrossian, is featured in this article from the Association of National Advertisers.